No More Plastic
Blue Sky Bakery
Erik Goetze designed the Blue Sky Bakery logo when he ventured from advertising into the muffin business several years ago. When he asked us to design the bakery's website we wanted to keep true to the original logos very stylized look.
What we came up with is a modular way of illustrating the baked goods. Keeping true to the style food photographer Linda Pugliese's captured the daily life of the bakery with high contrasted, black and white photos.
The final result can be found here www.blueskybakery.org
The exhibition, Øjesten (which in Danish means "the apple of your eye"), is based on two quotes about looking at things from different perspectives. The first one "Regarde de tous les yeux regarde" (which in French means "Look with all your eyes look") is from Jules Verne's 'Michele Strogoff' and also appears on the opening pages of 'Life: A User’s Manual' by the French writer Georges Perec.
The embroidered frame to frame animations of a bird's flight on top of a very graphical and surreal road system enhances the idea of different ways to look at things. The second quote is "On voit mais il faut apprendre a regarder", (Which in French means "we see but we have to learn to look"), is a quote from the French writer Daniel Pennac 'Diary of a Body'.
Curiosity is what push us to look better and deeper into thing. When you peek into the key hole will you see a different world full of color.
No More Plastic
Landfill waste is growing and the habit of using plastic bags is just ridiculous.
I (Diego) remember my grandfather going grocery shopping with his own bags. Not because he was a green person. Just because he was used to doing so and he didn't want to waste. He was simple.
No more plastic bags, no more waste.