JA Social Media

Creative Direction  //  Motion

James Allen wanted to create three videos for their social media channels. One for each of the most search questions when buying a diamond:

1. How much should it cost?
2. How do I know if the diamond is real?
3. How do I figure out the ring size?

We wanted the videos to have the same flair of whimsy and humor that we have created for their other campaigns. We found Stacy Tasman from How He Asked to be the perfect influencer for the project - her expertize and fun personality fit right in with our creative vision.

From the initial creative proposals to crafting the script and creating the storyboards we directed the videos from the very beginning and through the final post production touch.

Credits
Client  James Allen
Talent  Stacy Tasman
Creative Studio  YummyColours
Director  Michael R. Belcher
Prop Stylist  Morgan Levine
Groomer  Chihiro Richter
Wardobe  Shelby Fox
Production  Anchor Light
Editor and FX  Konrad and Paul
Colorist  Irving Harvey
Sound  Colin Alexander